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How We'll Collaborate

An effective strategy begins with understanding your story.

My approach is a structured tourism marketing and strategy process — designed to support both tourism marketing and experience development. 

1. Start with the Contact Form

Every project begins with a quick introduction.

Complete the contact form and share a few details about your business, your goals, or the type of tourism marketing support you’re looking for. This is the first step in my tourism marketing process, helping me understand your needs before we connect.

2. Receive a Client Discovery Brief

Once I receive your enquiry, I’ll provide a New Client Discovery Brief.

This stage of the tourism strategy process helps identify your goals, challenges and opportunities. It allows you to reflect on your business while giving me the insight needed to shape your tourism marketing strategy or visitor experience development.

3. Book a Consultation

When your brief is returned, we’ll schedule a complimentary 30-minute consultation (online or in person).

This is where your tourism marketing process begins to take shape — exploring your business story, refining your direction and identifying the most effective approach, whether that’s tourism marketing strategy, brand development or experience design

4. Next Steps & Proposal

Following our conversation, I’ll prepare a clear proposal tailored to your goals.

Following our conversation, I’ll prepare a clear proposal tailored to your goals.

This final stage of the tourism marketing process outlines scope, timelines and investment — giving you a structured plan to move forward with clarity and confidence.

Whether you’re looking to refresh your brand, develop a tourism marketing strategy, diversify your offering or shape a new visitor experience, this process is designed to keep things simple, structured and strategic.

This tourism marketing process is designed to keep things simple, structured and strategic — supporting tourism businesses, landowners and destinations across New Zealand.

Ready to begin?

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